Guide 6: Financial Planner's Guide to Implementing Education Based Marketing Campaigns

Turn adviser expertise into a powerful on-line marketing asset. Have educational content present where target audiences are active and on the topics they conduct searches for.

The 6th and final Step in the Financial Planner's Marketing Blueprint. Comprehensive Guide for Financial Planners on how to use Education Based Marketing (Content Marketing) to engage existing clients, reach new clients and referral sources. This form of marketing leverages the effectiveness of the Internet and social media networks, to demonstrate the competencies and expertise of advisers. 2021 Update.

The full approach to determining the marketable expertise of the practice, the target clients, types of campaigns, different formats, and distribution strategies are explained. If you are considering a content marketing strategy then this is the Guide for you. (98 pages in total. ) 

PDF Guides are delivered immediately using a link in an email generated by Shopify. Local taxes (e.g. Australian GST) are added at checkout. 

Note: PDF for use of original purchaser only. There is a separate version ( Module 9 ) for other professions and consultants.